Phase 2 Has Arrived

The Fall Collection

Built Different. Again.

The Obstacle Crewneck

$139.00

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Marcus Aurelius said "The obstacle is the way."

Great advice. Profound truth.

"The obstacle is the way I tried going around?"

The Fall Collection is what happens when ancient philosophy meets actual human experience. Yes, obstacles are growth opportunities. Yes, resistance is the path.

But also? Sometimes you just want to go around. Avoid the hard thing. Take the shortcut.

This crewneck is for people honest enough to admit: the obstacle IS the way, and I'm still trying to find the detour.

Phase 2 is knowing the right path and laughing at yourself for avoiding it anyway.

Raw truth: We all know better. We don't always do better.